Free book · 1776 to 2026
250 American Business Leaders for 250 Years.
For America's 250th, meet the builders who made it. One illustrated story for every year, from Robert Morris in 1776 to today.
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250
leaders profiled
250
years, 1776 to 2026
255
illustrated pages
1
principle to practice on every page
Look inside
Every page is a person. Every person is a lesson.
Printers and bankers, inventors and shopkeepers, founders famous and forgotten. Each one-page profile tells how they created value, and ends with a principle you can put to work.
Also free: 251 Americans for 251 Years →
Proof that business builds America
Two and a half centuries of evidence that enterprise, done right, makes life better for everyone it touches.
Stories you can share
Short enough to read with your team, your kids, or your customers. Honest about failures as well as achievements.
A network that lives it
Membership connects you with 30,000 leaders advancing the principles of capitalism through events, masterminds, and the Member Portal.
"Together, they offered a powerful promise: people can improve their own lives and the lives of others when they are free to think, create, and exchange."
From the Letter from the Publisher · Alexander McCobin, Founder and President, Principled Business
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