Overview

The Principled Business Ambassador Program is intended to give like-valued business leaders a platform and resources to be leaders in building the movement of capitalists for capitalism.

Responsibilities

It is a 1-year commitment, over the course of 2026, to be responsible for 4 things:

1. Organize events promoting the principles of capitalism in your geographic area or industry

2. Speak at other events about the principles of capitalism (e.g. companies, conferences, student groups, etc.)

3. Develop the thought leadership of the Principled Business movement (e.g. by writing articles, developing podcasts or videos, etc.)

4. Identify and recruit like-valued business leaders to get involved in the movement

Timeline

• September 24, 2025: Application Deadline

• October - November 2025: Training and planning, including:

  • Weekly Calls

  • Participation in the Principled Business Summit from October 15-17: nypbs.org

  • Developing your 2026 Ambassador Plan to organize a Principled Business Summit, secure speaking engagements for yourself and other principled business leaders in your area

• December 2025: Break

• January-December 2026: Ambassador Program Begins

Benefits

The Ambassador Program is a volunteer program for leaders who want to contribute to building the movement of capitalists for capitalism. It is for those who want to dedicate time and energy to a movement you believe in. Expect to get out what you put in. You will get opportunities from it, though, including:

• Training in movement-building

• Invitations to Principled Business events

• Access to the Principled Business Network to help elevate the movement

• Access to Principled Business resources for putting on events, developing stories, and more

• The opportunity to guide the development of the movement of Capitalists for Capitalism